This book will play an important role in providing structure to a broad, fragmented discipline. I believe it will, at the very least, create important dialogues about what we now know//understand about areas of mass media, and where we should move as a discipline. A[This book will]a help orient
This book will play an important role in providing structure to a broad, fragmented discipline. I believe it will, at the very least, create important dialogues about what we now know//understand about areas of mass media, and where we should move as a discipline. A[This book will]a help orient future scholars about the imperative to organize our re search more efficiently so that we can expand our knowledge about media phenomena. a Dr. Potter is an excellent writer, able to distill important ideas in a compelling, yet en gaging way. His passion about the topic clearly shines through and this is a major rea son why I believe scholars (and future scholars) will gravitate toward this book. A Roger Cooper, Ohio University In Arguing for a General Framework for Mass Media Scholarship, media scholar and bestselling author W. James Potter challenges media scholars and students to change the way they think about the media.
Product Features:- Category Type: Psychology & Philosophy
- Author: W. James Potter
- ISBN: 9781412964715
- Binding: Paperback
- Book Language: English
- Publisher: SAGE Publications Ltd
- Number of Pages: 394
- Book Origin: United States
- Dimensions (H x W x D): 24.89 x 17.53 x 1.52 cm
- Weight: 0.68 kg
- Publication Year: 2009