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Business Information Management Improving Performance Using Information Systems by Dave Chaffey - Paperback
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PRODUCT INFORMATION

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    Specifications

    Category Type
    Business Strategy
    ISBN
    9780273686552
    Item EAN
    2724444976148
    People
    Author
    Various
    People
    Publisher
    Pearson Education Limited
    Category Type
    Business Strategy
    ISBN
    9780273686552
    Item EAN
    2724444976148
    People
    Author
    Various
    People
    Publisher
    Pearson Education Limited
    Technical Information
    Binding
    Paperback
    Languages and countries
    Book Language
    English
    Read more
  •  

    Description:

    Business Information Management takes a problem-solving approach, by highlighting the issues faced by managers in identifying, capturing and systematizing information in order to improve organizational performance. The book helps students to understand how to improve organizational performance by

    Business Information Management takes a problem-solving approach, by highlighting the issues faced by managers in identifying, capturing and systematizing information in order to improve organizational performance. The book helps students to understand how to improve organizational performance by exploring these issues and examines solutions to reduce problems. Unique in its multi-stakeholder perspective, this book addresses challenges faced by not only the end-user but also the departmental manager, IS manager and company director. Companion website includes an Instructor's Manual, full color PowerPoint slides, and Multiple Choice Questions. Suitable for modules on; Information Management, Business Information Systems, Business Information Technology, Strategic Information Systems at both undergraduate and masters level.

    Product Features:
    • Category Type: Business Strategy
    • Author: Dave Chaffey and Steve Wood
    • Format: Paperback
    • Book Language: English
    • Book Origin: United Kingdom
    • Publisher: Pearson Education Limited
    • Publication Year: 2004
    • ISBN: 9780273686552
    • Number of Pages: 736
    • Product Dimensions: 195 x 266 x 29 mm
    • Product Weight: 1,390 g
 

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