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Event Planning And Management : A Practical Handbook For Pr And Events Professionals
390.00 EGP

Event Planning And Management : A Practical Handbook For Pr And Events Professionals

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390.00 EGP 

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Category Type
Management & Training
ISBN
9780749471392
Author
Ruth Dowson
Publisher
Kogan Page
Description:

  • The events industry is an exciting, innovative, diverse and highly challenging environment in which to work. Event Planning and Management offers a structured, practical approach to all types of events, from the initial planning, to final evaluating stages. It introduces the key models and theories but focuses on the practical side of building and working with a team, choosing a location, ...

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9780749471392 

PRODUCT INFORMATION

  •  

    Specifications

    Category Type
    Management & Training
    ISBN
    9780749471392
    Item EAN
    2724584919807
    People
    Author
    Ruth Dowson
    People
    Publisher
    Kogan Page
    Category Type
    Management & Training
    ISBN
    9780749471392
    Item EAN
    2724584919807
    People
    Author
    Ruth Dowson
    People
    Publisher
    Kogan Page
    Technical Information
    Binding
    Paperback
    Languages and countries
    Book Language
    English
    Read more
  •  

    Description:

    • The events industry is an exciting, innovative, diverse and highly challenging environment in which to work. Event Planning and Management offers a structured, practical approach to all types of events, from the initial planning, to final evaluating stages. It introduces the key models and theories
    • The events industry is an exciting, innovative, diverse and highly challenging environment in which to work. Event Planning and Management offers a structured, practical approach to all types of events, from the initial planning, to final evaluating stages. It introduces the key models and theories but focuses on the practical side of building and working with a team, choosing a location, creating a programme, dealing with stakeholders and sponsors, promoting the event, essential financial and procurement considerations and finally evaluating the event.
 

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