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Foundations Of Marketing By David Jobber
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PRODUCT INFORMATION

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    Specifications

    Category Type
    Business Strategy
    ISBN
    9780077109189
    Item EAN
    2724447798143
    People
    Author
    David Jobber
    People
    Publisher
    Mcgraw-Hill
    Category Type
    Business Strategy
    ISBN
    9780077109189
    Item EAN
    2724447798143
    People
    Author
    David Jobber
    People
    Publisher
    Mcgraw-Hill
    Technical Information
    Binding
    Paperback
    Languages and countries
    Book Language
    English
    Read more
  •  

    Description:

    Foundations of Marketing 2/e is a thorough, up-to-date and exciting introductory textbook that is ideal for students studying marketing for the first time. The book presents a solid grounding in the fundamentals of contemporary marketing, and is full of lively and recent examples of marketing

    Foundations of Marketing 2/e is a thorough, up-to-date and exciting introductory textbook that is ideal for students studying marketing for the first time. The book presents a solid grounding in the fundamentals of contemporary marketing, and is full of lively and recent examples of marketing designed to educate and inspire.

    • Book Name:Foundations Of Marketing
    • Auother :David Jobber
    • Publisher :McGraw-Hill
    • ISBN :9780077109189
    • Book Type :Marketing
 

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