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Little Green Book of Getting Your Way by Jeffrey Gitomer - Hardcover
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PRODUCT INFORMATION

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    Specifications

    Category Type
    Self Help
    ISBN
    9780131576070.0
    Item EAN
    2724326249414
    People
    Author
    Jeffrey Gitomer
    People
    Publisher
    FT Press
    Category Type
    Self Help
    ISBN
    9780131576070.0
    Item EAN
    2724326249414
    People
    Author
    Jeffrey Gitomer
    People
    Publisher
    FT Press
    Languages and countries
    Book Language
    English
    Read more
  •  

    Description:

    Following in the bestselling footsteps of Little Red Book of Selling, Little Red Book of Sales Answers, Little Black Book of Connections, and The Little Gold Book of YES! Attitude, Jeffrey Gitomer's The Little Green Book of Getting Your Way digs deep into the 9.5 elements that make persuasion, and

    Following in the bestselling footsteps of Little Red Book of Selling, Little Red Book of Sales Answers, Little Black Book of Connections, and The Little Gold Book of YES! Attitude, Jeffrey Gitomer's The Little Green Book of Getting Your Way digs deep into the 9.5 elements that make persuasion, and getting your way, happen. By breaking down the elements, the reader will begin to understand, take action, become proficient, and then master the ability to persuade. Because persuasion occurs in so many different areas of life and business, Gitomer leads the reader from mental readiness to the principles of getting your way and the power that persuasion offers. He challenges the reader to prepare before they present, to prepare before they try to persuade. He demonstrates how to change a presentation into a performance and shows how this can be done in any environment. But because persuasion most often takes place in business, he draws special emphasis to the reader's ability to write and sell persuasively. The book talks about the persistence that enables winning persuasion. He brings the Benjamin Franklin quote "If at first you don't succeed, try, try again" to the Gitomer level of "You only fail when you decide to quit," and the book ends challenging the reader how to think about excellence and eloquence. It will be up to the reader to take advantage of the opportunity and harness the power.



    Product Features:

    • Binding: Hardcover

    • Language of Text: English

    • Publication Year: 2007

    • Number of Pages: 220

    • ISBN: 9780131576070

    • Product Dimensions: 13.2 x 1.7 x 19.5 cm

 

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