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Public Relations By Wilcox Cameron (2011)
311.10 EGP

Public Relations By Wilcox Cameron (2011)

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311.10 EGP 

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Category Type
Human & Public Relations
ISBN
9780205770885.0
Author
Wilcox Cameron
Publisher
Pearson Higher Education
Description:

    Updated in a 10th edition, "Public Relations: Strategies and Tactics, Tenth Edition, " clearly explains to students the basic concepts, strategies, and tactics of today's public relations practice. This comprehensive text is grounded in scholarship and includes references to landmark studies and time-honored public relations techniques. The tenth edition emphasizes the application of the ...

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PRODUCT INFORMATION

  •  

    Specifications

    Category Type
    Human & Public Relations
    ISBN
    9780205770885.0
    Item EAN
    2724298177968
    People
    Author
    Wilcox Cameron
    People
    Publisher
    Pearson Higher Education
    Category Type
    Human & Public Relations
    ISBN
    9780205770885.0
    Item EAN
    2724298177968
    People
    Author
    Wilcox Cameron
    People
    Publisher
    Pearson Higher Education
    Read more
  •  

    Description:

      Updated in a 10th edition, "Public Relations: Strategies and Tactics, Tenth Edition, " clearly explains to students the basic concepts, strategies, and tactics of today's public relations practice. This comprehensive text is grounded in scholarship and includes references to landmark studies and

      Updated in a 10th edition, "Public Relations: Strategies and Tactics, Tenth Edition, " clearly explains to students the basic concepts, strategies, and tactics of today's public relations practice. This comprehensive text is grounded in scholarship and includes references to landmark studies and time-honored public relations techniques. The tenth edition emphasizes the application of the Internet and social media for programs and campaigns

      Product Features :
    • Binding : Hardcover
    • Language of Text : English
    • Number of Pages : 594
    • Publication Year : 2011
    • ISBN : 9780205770885
 

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