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Public Relations: Strategies And Tactics - 9Th Edition By Dennis L. Wilcox And Glen T. Cameron (2008)
246.00 EGP

Public Relations: Strategies And Tactics - 9Th Edition By Dennis L. Wilcox And Glen T. Cameron (2008)

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246.00 EGP 

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Category Type
Human & Public Relations
ISBN
9780205581481.0
Author
Dennis L. Wilcox and Glen T. Cameron
Publisher
Allyn & Bacon
Description:

    Comprehensive and current, Public Relations: Strategies and Tactics 9th edition helps readers better understand the basic concepts, strategies and tactics practiced in public relations today. In its ninth edition, Public Relations: Strategies and Tactics combines numerous real life case studies with fundamental concepts of the field to help readers relate theory to the actual practice of ...

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BACCAH (91% Positive Rating)
Seller Note:
9780205581481 

PRODUCT INFORMATION

  •  

    Specifications

    Category Type
    Human & Public Relations
    ISBN
    9780205581481.0
    Item EAN
    2724298176473
    People
    Author
    Dennis L. Wilcox and Glen T. Cameron
    People
    Publisher
    Allyn & Bacon
    Category Type
    Human & Public Relations
    ISBN
    9780205581481.0
    Item EAN
    2724298176473
    People
    Author
    Dennis L. Wilcox and Glen T. Cameron
    People
    Publisher
    Allyn & Bacon
    Read more
  •  

    Description:

      Comprehensive and current, Public Relations: Strategies and Tactics 9th edition helps readers better understand the basic concepts, strategies and tactics practiced in public relations today. In its ninth edition, Public Relations: Strategies and Tactics combines numerous real life case studies

      Comprehensive and current, Public Relations: Strategies and Tactics 9th edition helps readers better understand the basic concepts, strategies and tactics practiced in public relations today. In its ninth edition, Public Relations: Strategies and Tactics combines numerous real life case studies with fundamental concepts of the field to help readers relate theory to the actual practice of public relations. The text is grounded in scholarship and includes references to landmark studies and time honored public relations techniques. Written in a disarming and accessible style, this edition focuses on the application of technology and encourages readers to think about creative uses of new media

      Product Features :
    • Binding : Handcover
    • Language of Text : English
    • Number of Pages : 612
    • Publication Year : 2008
    • ISBN : 9780205581481
 

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