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The Behavioral Foundations Of Strategic Management By Philip Bromiley
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PRODUCT INFORMATION

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    Specifications

    Category Type
    Business Strategy
    ISBN
    9781405124706
    Item EAN
    2724447798211
    People
    Author
    Philip Bromiley
    People
    Publisher
    Wiley-Blackwell
    Category Type
    Business Strategy
    ISBN
    9781405124706
    Item EAN
    2724447798211
    People
    Author
    Philip Bromiley
    People
    Publisher
    Wiley-Blackwell
    Technical Information
    Binding
    Paperback
    Languages and countries
    Book Language
    English
    Read more
  •  

    Description:

    This book argues persuasively that a behavioral perspective offers the best foundation for strategic management scholarship. This book presents a focused approach to strategic management theory. Outlines the basics of a behavioral approach to strategic management. Examines assumptions of

    This book argues persuasively that a behavioral perspective offers the best foundation for strategic management scholarship. This book presents a focused approach to strategic management theory. Outlines the basics of a behavioral approach to strategic management. Examines assumptions of rationality and equilibrium and the problems they create. Considers how a behavioral approach relates to a number of conventional approaches.

    • Book Name:The Behavioral Foundations of Strategic Management
    • Auother :Philip Bromiley
    • Publisher :Wiley-Blackwell
    • ISBN :9781405124706
    • Book Type :Strategic Management
 

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