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The Most Powerful Brand on Earth by Chris Boudreaux and Susan F. Emerick - Hardcover
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PRODUCT INFORMATION

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    Specifications

    Category Type
    Computers & Internet
    ISBN
    9780133115390.0
    Item EAN
    2724316687097
    People
    Author
    Chris Boudreaux and Susan F. Emerick
    People
    Publisher
    Prentice Hall
    Category Type
    Computers & Internet
    ISBN
    9780133115390.0
    Item EAN
    2724316687097
    People
    Author
    Chris Boudreaux and Susan F. Emerick
    People
    Publisher
    Prentice Hall
    Read more
  •  

    Description:

    Brands that thrive and profit from employee and customer empowerment generate significantly greater awareness and revenues, while also decreasing the costs of marketing, selling, and customer service. However, employees must engage in public, real-time conversations. And most people are not

    Brands that thrive and profit from employee and customer empowerment generate significantly greater awareness and revenues, while also decreasing the costs of marketing, selling, and customer service. However, employees must engage in public, real-time conversations. And most people are not professional communicators.


    Product Features :
    • Binding : Hardcover

    • Language of Text : English

    • Publication Year : 2013

    • Number of Pages : 240

    • Author : Chris Boudreaux and Susan F. Emerick

    • Publisher : Prentice Hall

    • ISBN : 9780133115390
 

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